Tag Archives: Holidays

Focus on Fusion this Valentine’s Day

It’s the Ideal Occasion for Pairing Up the Unexpected Everyone knows an odd couple: Polar opposites who make the perfect pair. When creating your Valentine’s Day menu, take an unconventional approach to matchmaking and pair up textures, flavors, and ingredients from different culinary traditions. Your goal should be a menu that’s full of surprising twists, but not too “out there.” ...

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Top 5 Ways to Extend Valentine’s Day Sales

Extending your Valentine's Day Sales

Valentine’s Day is a bittersweet occasion for restaurant owners: On one hand, the holiday sends sales soaring for a day. But during the rest of February, it’s midwinter business as usual, which can be on the slower side. Don’t settle into a slump, instead keep the momentum going with the following these recipes and tips for a full month of ...

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Throw a Mardi Gras Party

Mardi Gras, which means “Fat Tuesday” in French is a festival of indulgence before the Lenten Season starts. Originating in New Orleans, Mardi Gras is known for its signature colors which are purple, green, and gold -colors chosen by the King of Carnival in 1872. Throw a Great Party As the owner of your restaurant you automatically become your events ...

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The Flavor Gap: Your Independent Advantage

Singles don’t feel so lucky on Valentine’s Day, but independent restaurants have an advantage over the chains when it comes to capitalizing on the current “multi-ethnic flavor trend.” According to Baum & Whiteman International Food and Restaurant Consultants, the chains can’t deliver the complex global flavor profiles the customers are craving today, because by nature, chains are “compelled to serve ...

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Romance Customers with an Aphrodisiac Inspired Menu

Valentine's Day Aphrodisiacs

Customers always enjoy the “story” behind their food: what local farm raised their meat, how long your restaurant simmered its house-made stew, or where your chef traveled for an inspired dish. During the month of love, offer a few items with ingredients believed to be aphrodisiacs in certain cultures on your menu. Here are a few menu ideas from the ...

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5 Ways the Spirit of Giving Can Lift Restaurant Revenues

spirit of giving

The holidays are characterized by a spirit of generosity and there are numerous ways that restaurants can tap into that mood to boost profits and elevate customers’ spirits. Below is your guide to some of the easiest gift-and-giving-related tactics to improve your profits and visibility this holiday season. 1. Gift Cards Increase Profits Consider gift cards to be your restaurant’s ...

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