Tag Archives: Profitability

Top 5 Ways to Extend Valentine’s Day Sales

Extending your Valentine's Day Sales

Valentine’s Day is a bittersweet occasion for restaurant owners: On one hand, the holiday sends sales soaring for a day. But during the rest of February, it’s midwinter business as usual, which can be on the slower side. Don’t settle into a slump, instead keep the momentum going with the following these recipes and tips for a full month of ...

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3 Ways to Boost Restaurant Sales During Football Season

Every year, the NFL’s loyal fans follow the season from September through the big game in February. Those football fanatics are always looking for a place to watch the game. So what can you do to take advantage of potential customers and how is your establishment going to keep them coming back for another game? Here are 3 ways to ...

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Large Plates Mean Big Business

In most parts of the world, meals revolve around a shared single protein with an assortment of sides and that’s the way most people eat at home. Sharing large plates like a pizza at an Italian restaurant or a Peking duck at a Chinese restaurant has been a common restaurant dining experience but the appetizer-entree format has always been the ...

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Small Plates – Big Trend

small plates header

Small Plates is a manner of dining that became popular in Western Foodservice after 2000. Small Plates may either refer to small dishes resembling appetizers which are ordered a la carte and often shared (such as tapas), or to the small courses served as part of a more formal meal.   Some types of Small Plates which have been influenced ...

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How To Implement a Charcuterie Program in Your Restaurant

Charcuterie is a food trend that has proven to have longevity. Whether you already have a charcuterie program, or are considering adding one, Maines can help you take advantage of this burgeoning menu essential. Learn the benefits of a charcuterie program and then get professional insight into how to implement one. This includes advice from our trusted partners at Atalanta ...

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Are You Leaving Money On The Table?

There are many menu engineering and merchandising techniques that can boost sales of a specific menu item. But which of your menu items deserve special sales and merchandising attention to maximize your menu’s profitability? Which menu items should be the focus of your sales efforts? Hint – don’t make your decision based just on food cost. One of the primary ...

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Menu Engineering for Maximum Marketing

You work hard to give your customers the very best meals and service. You may have the best-tasting menu offerings, but if they’re presented in an outdated or unattractive format, you could be losing valuable revenue. Research suggests that a re-designed menu can increase sales by at least 10 percent. Take an honest look at your menu; is there room ...

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Is Your Menu Working With You or Against You?

As a restaurant operator you already know the importance of keeping your food costs in line. That’s because combined with your wages and other payroll expenses, food and beverage costs account for anywhere from 50-70+ percent of your total revenue. Moreover, your food and labor are relatively controllable costs compared to rent, utilities, insurance and most of the remaining expenses ...

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9 Ways to Boost Your Customer Frequency

increasing customer frequency

It’s less expensive to get your current customers to visit your business more frequently than it is to acquire new customers. Gerry O’Brion gives us 9 strategies on how to get your current customers to come back more often. Video 10 of the Maines Restaurant Formula Video Series –

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