Tag Archives: Profitability

How to Market Fresh Pasta on Your Menu

Pasta is one of the most profitable items a restaurant can put on its menu because although it is a very inexpensive raw product, it allows for a huge markup once transformed into a delicious menu specialty. Fresh gourmet pasta is particularly profitable because of the value it adds to a menu item – you can charge a premium on ...

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11 Ways to Beat the Winter Blues

A tough winter can leave your customers feeling cold, tired and not themselves. Serve  up comfort food and seasonal favorites on your menu to help fight off their winter blues. 1. Pour a generous bowl of soup: Warm your guests inside and out by stepping up the soups and stews this winter. A steamy bowl of winter vegetable soup, sausage ...

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9 Ways to Be Brilliant at the New Basics

9 ways to be brilliant at the new basics

A house without a strong foundation will not stand. And a business without fundamentals firmly entrenched and duti-fully executed can wither and shrink as small as the period that ends this sentence. There are nine essential building blocks of successful foodservice companies in the second decade of the 21st Century: Focus. When companies start strong and stay strong, it’s because ...

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5 Ways the Spirit of Giving Can Lift Restaurant Revenues

spirit of giving

The holidays are characterized by a spirit of generosity and there are numerous ways that restaurants can tap into that mood to boost profits and elevate customers’ spirits. Below is your guide to some of the easiest gift-and-giving-related tactics to improve your profits and visibility this holiday season. 1. Gift Cards Increase Profits Consider gift cards to be your restaurant’s ...

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How to Upsell Beverages with Brunch

upselling drinks

What’s the one thing that all the classic brunch beverages have in common? They are all made with food. Add orange juice to champagne, and you have a mimosa. Add peach puree to prosecco, you have a Bellini. And the Bloody Mary, well, that’s essentially a liquid garden. What makes these beverages so exciting (aside from the fact that we’re ...

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5 Ways to Increase Beer Sales

beer sales

How do we sell more craft beer to our customers? By making it an exciting experience, of course. And we do this by pairing, which reveals hidden flavors and interactions in both food and drink. There is plenty of sophistication in beer pairing. A good pairing should… Make use of commonalities in flavor and aroma. Create harmonies by pairing a ...

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