Tag Archives: Social Media

Using Video For Your Social Media Marketing

Videos aren’t just for big brands with big budgets. They are a great way for small businesses to get more organic reach and shares on social media. If you haven’t explored short videos for your business, you may be missing out on an opportunity to reach more people online – and I don’t mean professionally edited videos by a marketing ...

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Maines Instagram #TakeOver

The Maines team is at it again and taking over our Instagram account! Follow along beginning February 8th as Maines Territory Manager, Chris Moriarty takes over our Instagram for a behind-the-scenes look as she visits some of our valued Maines customers! Follow us on Instagram @MainesFood! Learn a little bit about Chris: Job Title: Territory Manager How long have you ...

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Text Message Marketing Best Practices

mobile website

Even with open rates that are nearly 100% and offer-redemption rates of 10 – 30%, the content of your messages is ultimately what drives customers to come back to your restaurant. Here is a list of best practices to help make the most out of your text message marketing campaigns. 1. Tell customers who you are, every time. When customers ...

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Picture-Perfect…Instagram Ideas for any Restaurant

If your restaurant isn’t on Instagram yet, here are a few recent statistics that might convince you to get started. Many social media users are moving away from other platforms and shifting time to Instagram. Restaurateurs can encourage customers to share pictures of food, decor, and events for immediate, user-generated advertising that won’t cost your business a dime. Over half ...

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4 Steps to Beautiful Mobile Food Photography

For the restaurant industry, the saying “people eat with their eyes” has never been more relevant. There is an estimated 3-second window of opportunity for your restaurant to catch a customer’s attention while scrolling through a Facebook timeline or an Instagram newsfeed and that is why knowing how to take beautiful, professional looking images from a smartphone is that important. ...

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A Slice of Social Media: Deli Edition

Whether you are running a deli or have a few sandwiches on your menu, these social media ideas can help highlight your menu offerings and increase your fan engagement on any social network. Turn it Over to Your Fans Thinking about adding a new sandwich to your menu? If you can narrow down your new sandwich ideas to a few ...

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Why Is Social Media Important to the Restaurant Industry?

social

When it comes to going social, some of the best and brightest pioneers are restaurants. The sharing-driven nature of social media mixes well with the visual world of the restaurant industry. We’ve all seen people snapping photos of their dish to share on Facebook or Instagram (and maybe indulged once or twice ourselves). In fact, there’s a dizzying array of ...

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Our Favorite Social Media Campaigns… and Why They Worked

Social Media Campaign

If you are looking for a way to make a splash with a new menu, celebrate an anniversary, or just get your fans excited about your business, creating an engaging social media campaign can be a great way to get the word out about your business. In order to make the most of any social media campaign, be sure to ...

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How to Integrate Social Media and E-mail Marketing

integrate social media and email marketing

I am a firm believer in putting a large focus of your marketing strategy into social media. However, I also think that you should not put all of your eggs into one basket. Social media has become too important for businesses to not integrate it with other marketing efforts. Social media and e-mail marketing go hand-in-hand. Remember—“The whole is greater ...

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A Picture is Worth 1,000 Words: Instagram for Your Restaurant

Instagram

What is Instagram? If you haven’t heard of it yet, Instagram is a free online photo-sharing and social networking service that allows you to take pictures, apply fun digital filters to them and share them across all of your social networking sites. Millions of pictures are posted every day on Instagram. Just like on any other social networking site, there ...

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